Matic Boh

Matic is an Associate Director leading strategic corporate communications for organisations across the UK and global innovation economy. He specialises in developing narratives and integrated communications campaigns that help ambitious organisations engage effectively with multiple audiences – from consumers and members to investors, policymakers, and partners.

His experience spans the full breadth of the innovation ecosystem, from early-stage startups to category leaders valued at unicorn level. Matic has advised a range of technology companies and institutions, including global platforms like Strava and Brandtech Group; investors such as Oxford Science Enterprises, Octopus, and BGF; and industry groups like Innovate Finance and Tech London Advocates. He also works with organisations supporting innovation-led development, including Biomed Realty and Plexal.

A consistent theme in Matic’s work is helping organisations and c-suite leaders navigate the challenge of communicating with competing audiences. For technology companies, this involves balancing consumer storytelling with clear business narratives; for investors, it means articulating investment theses while engaging policymakers. He works closely with executive teams to deliver long-term counsel and a holistic understanding of how these audiences intersect to build profile and influence.

Notable highlights include leading Strava’s UK communications strategy over several years and supporting high-profile advocacy campaigns with Tech London Advocates.

Originally from Slovenia, Matic studied History at the University of Southampton before completing an MA in US Studies at UCL. Outside of work, he is a keen runner and cyclist, and an enthusiastic cinema-goer.